Skip to main content

How to write a mission statement for gyms

 

How to write a mission statement for gyms



Have you ever thought about how trustworthy your fitness business looks to your workers and customers?

Arguably, trust is an essential pillar to surviving in the highly competitive fitness industry. Plus, if you’re a leading organization that is highly trusted, you’re more than likely to have 2.5 x more organization and growth in your company than lower-performing competitors. 

Trust does not just happen overnight, though, and there’s no one straight formula to accruing a lot of trust from your members. 

While there are a million different methods to generate trust, there’s one proven and successful way to lay the foundations for trust in your health club: a mission statement.

In this article, we will look at what a mission statement is, why its important and how to create on for your fitness business.

Skip ahead to:

What is a mission statement?
Why do businesses need a mission statement? 
How to create a mission statement
  
What is a mission statement? 
A mission statement is a blanket statement that reflects the purpose of what you want your gym to achieve. Normally mission statements tend to be small and spread over a couple of lines. Even though they’re just a couple of lines, these statements take time to write as they have to reflect your company’s vision and allow it to represent your values accurately. 

They’re also important as they help your employees review your company’s purpose and act in line with your goals. Finally, mission statements provide you with a clear idea of the type of audience you wish to target and how you aim to serve them. While all good mission statements do this, they can be changed every few years so you can adapt to the fitness industry. 

Why do businesses need a mission statement? 
There’s a lot of benefits to gyms having a mission statement which are:

Increases employee engagement
Did you know that 67% of employees are more likely to be engaged at work when they strongly agree with their company’s mission statement? Mission statements allow your employees from the front of house staff, cleaners, personal trainers, class instructors, and more to have the same mindset and work together to achieve your gym’s goal.

Mission statements encourage your employees to be responsible for their duties, feel more engaged, and connect to the company culture to feel like they can play a personal part in achieving your goal. If many employees feel this way, workplace productivity increases, and the collective effort from employees allows them to feel more motivated in the workplace. 

Comments

Post a Comment

Popular posts from this blog

Red Cross Offers Chance to Win Super Bowl 2022 Tickets Amid Blood Shortage

  Red Cross Offers Chance to Win Super Bowl 2022 Tickets Amid Blood Shortage Jan. 13, 2022 -- The American Red Cross is hoping to entice blood donors this month by offering a chance to win tickets to Super Bowl LVI in Los Angeles or a home theater package, according to The Wall Street Journal. The nonprofit, which provides 40% of the country’s blood, said supply is at historically low levels. With a 10% overall decline in people giving blood during the pandemic and a 60% drop in blood drives at schools and colleges, this marks the worst blood shortage in more than a decade. “The crisis is so severe that we are having to limit the amount of blood that can be sent to hospitals,” Emily Coberly, MD, Red Cross divisional medical director, told the newspaper. Low blood supply can affect patient care, which is particularly urgent during the ongoing pandemic. Coberly said she has seen multiple examples of people with cancer who couldn’t receive transfusions on their scheduled treatment day...
Post a Comment
Read more

Why Getting COVID on Purpose Is a Dangerous Idea

  Why Getting COVID on Purpose Is a Dangerous Idea Jan. 13, 2022 -- As COVID-19 cases from Omicron in the United States have skyrocketed to what seems like new records every other day, speculation is rising among some experts and scientific novices alike that infection for many seems unavoidable. MORE FROM THE WEBMD NEWSROOMl Asthma, Pneumonia and Other Lung Diseases Explained Symptoms of Coronavirus What Happens When You Get Coronavirus? In a Senate hearing Tuesday, acting FDA Commissioner Janet Woodcock, MD, even told the panel, "most people are going to get COVID." In mid-December, World Health Organization Director Tedros Adhanom Ghebreyesus, PhD, said vaccines alone won't protect us against Omicron. In late December, an epidemiologist told BBC News: "We have to be realistic; we are not going to stop Omicron." Now, posts are popping up on social media resurrecting ideas similar to chickenpox parties, where you intentionally mingle with infected people. One r...
Post a Comment
Read more

Whether we'll need yearly boosters remains an open question, Fauci says

 Whether we'll need yearly boostDr. Anthony Fauci says it's conceivable that people may need to get Covid vaccine booster shots every year or two, but what variant the vaccine would target remains an open question. In an ideal world, however, scientists hope to develop a shot that would protect against all future variants of the coronavirus, as well as other types of coronaviruses that cause other diseases, Fauci, the director of the National Institute of Allergy and Infectious Diseases, told NBC News. Full coverage of the Covid-19 pandemic Keeping up with the evolution of the coronavirus has felt a little like playing viral whack-a-mole: Every time a new variant pops up, there's a scramble to find out whether our current vaccines can smack it down. So far, it appears that the vaccines are working to prevent severe illness and death even from the omicron variant, although waning immunity has led to the need for boosters. "We were doing quite well with a primary vaccina...
Post a Comment
Read more